About Us
Welcome to Torres Multicultural Communications, marketing and public relations solutions for today’s multicultural marketplace.
Tania Torres
President & CEO
Tania Torres is a Hispanic marketing and public relations trailblazer. This senior-level communications specialist has a track record of professional achievement in corporate, non-profit and agency environments.
Torres Multicultural Communications
Tania Torres is a Hispanic marketing and public relations trailblazer. This senior-level communications specialist has a track record of professional achievement in corporate, non-profit and agency environments. She is President and CEO of Torres Multicultural Communications (TMC), an independent, Latina-owned marketing and public relations agency focused on today’s multi-cultural marketplace. Her agency clients are drawn from a variety of industries, including corporate, government and the non-profit sectors on a local, regional and national level.
TMC an independent, Latina-owned marketing and public relations agency focused on today’s multi-cultural marketplace.
Tania is an inspirational embodiment of the American Dream. She is a daughter of immigrant parents; the first in her family to graduate from college; and a successful business owner who in less than five years has established TMC as one of the most respected Hispanic communications firms in the country As a Latina entrepreneur, Tania also represents one of the fastest-growing segments of small businesses in the United States. It was only in 2009 that Tania left a flourishing career at a mainstream advertising agency to start her own Hispanic firm. Little did she know that through her passion, energy and dedication, TMC would not only become one of the most successful Hispanic communications agencies in the state, but also one of the few to thrive during an economic crisis.
TMC would not only become one of the most successful Hispanic communications agencies in the state, but also one of the few to thrive during an economic crisis.
From their office in downtown Phoenix, Tania and her team of bilingual and bi-cultural communications professionals are helping drive national Latino communications strategy for companies like New York Life Insurance, No. 86 on the 2012 Fortune 500 list. Tania’s multi-market reach and influence extends to the non-profit and political sectors where in 2012, Tania’s innovative, non-partisan communications strategies helped drive 12+ million Latinos to the polls during the Presidential election. Prior to starting her own firm, Tania served as vice president for Cramer-Krasselt, a national advertising and PR agency with 500 employees, $965 million in capitalized billing and offices in Phoenix, New York, Chicago and Milwaukee. At C-K, Tania developed and oversaw general market and public relations activities for the agency’s high-profile clients. Additionally, she founded C-K’s multicultural communications function where she and her team of multicultural specialists were responsible for developing and executing culturally relevant programs that reached the burgeoning Hispanic market.
Tania served as vice president for Cramer-Krasselt, a national advertising and PR agency with 500 employees, $965 million in capitalized billing and offices in Phoenix, New York, Chicago and Milwaukee.
TMC is 100 percent Latino and women-owned business.
Torres Multicultural Communications (TMC) is an independent, Latina-owned agency in the Phoenix metropolitan area specializing in today’s multi-cultural marketplace. The agency’s team of bi-cultural and bilingual Latinos represent a new generation of Hispanic marketers who are true communications professionals with over 50 years of collective experience in marketing, public relations, advertising and media buying.
We live in a ever-increasingly diverse world.That’s why at TMC we believe that all marketing should reflect the richness and diversity of the marketplace. No stereotypes, no direct translations, just smart thinking. We start by taking an honest look at the market, followed by crafting marketing and public relations solutions that help your brand connect with ethnic audience in meaningful ways.
Our mission
Our mission is to provide clients the highest level of Hispanic marketing and public relations services that will exceed expectations. TMC clients get a customized approach to their marketing challenges. We go beyond translations to uncover strategic and creative solutions that produce results – every time.
Agency Launches Luna Culture Lab to Investigate Cultural Findings Via Research and Art, Hires Marcelino Quiñonez as Culture Lab Director
TMC CONTINUES EXPANSION WITH DOWNTOWN PHOENIX BUILDING RENOVATION
PHOENIX, AZ – October 16, 2014 – Torres Multicultural Communications (TMC) – an independent, Latina-owned, full-service agency specializing in marketing and public relations solutions for today’s multicultural marketplace – continues to grow at a rapid pace with the relocation to a newly-renovated office space in Downtown Phoenix, in addition to launching Luna Culture Lab in the following months.TMC was honored
TMC was honored by the Hispanic Public Relations Association as the Industry’s Best during the 27th Annual PRemio Awards held October 6, 2011 in Los Angeles, CA. Industry peers awarded TMC the “Non-profit Public Education Campaign of the Year” Award for the agency’s work on the One Arizona campaign – Building Latino Political Power in Arizona.
HPRA Award 2011 - One Arizona
IABC Phoenix Copper Quill Award – NHS Phoenix 2011
IABC Phoenix Copper Quill Award – MFV (Mi Familia Vota)(for 2012 campaign)
PRSA Phoenix Copper Anvil Award – MFV (Mi Familia Vota) (for 2012 campaign)
IABC Phoenix Copper Quill Award – Cox (Honoring Latina Entrepreneurs)(for 2013 campaign)